Ray’s Bar

Disciplines

  • Strategy
  • Research
  • Animation
  • Stickers
  • GIFs

CREATIVE DIRECTOR

Alex Ostroff

ANIMATOR

Grant Campbell

Brief

Ray’s Bar is a modern NYC dive bar with cheap beer and cheap thrills. The vibe at Ray’s is old-school honkey-tonk meets New York’s in crowd.

FINDINGS

After discussing the project with ownership and exploring several directions, we found inspiration from vintage tv graphics and animations, as well as dive bar motifs like neon signs.

CREATIVE DIRECTOR

Alex Ostroff

ANIMATOR

Grant Campbell

We are partners in creating unique voices that tell amazing stories.

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